Franchise with
Kraken Coffee Maui
Unleash Your Inner Entrepreneur with Maui’s Hottest Drive-Thru Coffee Brand.
ABOUT THIS FRANCHISE
From Island Favorite to Nationwide
Kraken Coffee Maui was born in Maui with a simple vision: bring the convenience of drive-thru coffee together with the spirit of aloha. What began as one truck serving quality coffee with speed and a smile has grown into 6 thriving Maui locations – 3 in Kihei and two in Kahului and our first coffee shop in Wailea.
With hundreds of 5-star reviews and a devoted social media following, Kraken Coffee Maui has become a go-to for island locals and visitors alike. Our handcrafted drinks, house-made coffee ice cubes (that never water down our flavor), and simple-but-delicious snacks make us Maui’s most popular coffee spot.
Now, we’re ready to bring our magic to the Mainland through a bold new franchise opportunity.
REQUIRED INVESTMENT
Surf’s Up – Let’s Talk Numbers
With an accessible investment level and strong revenue potential, it offers one of the most exciting ROI opportunities in the specialty beverage space.
Franchise Fee
$35,000
Total Initial Investment (est.)
$175,750–$287,500
Royalty Fee
6%
of gross sales
Marketing Contribution
2%
of gross sales
WHY BUY
Ride the $111 Billion Specialty Coffee Wave with Kraken Coffee Maui
Coffee is America’s favorite drink — and specialty coffee is leading the charge. With daily consumption at a 20-year high and 66% of adults drinking it daily, the demand for quality, convenient options is only rising. It is perfectly positioned to meet this demand with our island-inspired menu, vibrant brand, and fast, friendly service.
Strong Returns
High-volume model, efficient buildout, and low overhead for faster profitability.
Easy to Run
Streamlined operations and minimal staffing make ownership manageable, even for first-timers.
Reliable Supply Chain
Skip the sourcing headaches — we provide access to proprietary product lines and approved suppliers.
Lifestyle Brand with Island Soul
It isn’t just coffee. It’s an experience. Customers connect with our vibe and our values.
Turnkey System
Proven systems, tools, and support to help you launch and grow confidently.
TRAINING & SUPPORT
We’ll Guide You Every Step of the Way
From your first inquiry to grand opening day (and beyond), it provides world-class support, ensuring you’re never alone in your journey.
We offer:
Learn the ropes with hands-on training at a working location plus on-site support during your opening.
Whether it’s staffing, inventory, scheduling, or customer experience — we’re here to help you fine-tune every part of your business.
Boost your visibility and attract loyal customers with access to branded assets, promotional templates, and localized marketing plans.
THE FRANCHISE PROCESS
Here’s How to Get Kraken Coffee Maui
1
Explore Your Opportunity
Complete our form on our website and we will reach out to provide you with more information.
2
Meet the Team
We will schedule an in-person or remote meeting to review your application and discuss details as we begin our partnership.
3
Visit Us and See Our Business
Our franchise development representative will schedule a visit to our corporate location. Here, we will review detailed information on our business model, support, and marketing tools available.
4
Review and Decide
We will send you a copy of our Franchise Disclosure Document (FDD) for your review. You will have 14 days to review the document.
5
Join the Team
After the FDD review, this is the time to apply for financing if needed!